Gigwalk：一周的Wip

Rachwal / Adob​​e股票

今天，我们很高兴展示旧金山的基础Gigwalk作为我们的认识帖子“一周的擦拭“ 系列。

首页在线之一work intermediation platforms (WIPs), Gigwalk enables businesses to engage different workers to perform specific business tasks — photograph a retail display, inspect a property, etc. — in specific locations. It also allows Gigwalk-vetted workers, know as “Gigwalkers,” to accept these tasks (gigs) and get paid for completing them using Gigwalk’s mobile app. This original, fairly open “crowdsourcing” model is still operative today, but the company has continued evolving its business offerings to create additional value for a more focused set of business clients.

要闻速览

• Founded: 2010
• HQ location: San Francisco
• CEO: David Hale
• Corporate status: Privately held
• Investment to date: $17.8 million private equity
• 来自特遣队劳动力行业的投资者：Randstad NV（兰斯塔德创新基金）
• Annual spend on platform: Not disclosed
• 年增长率：管理报告业务每年超过100％以上
• Other platform dimensions: Management reports about 850,000 registered workers in about 7,500 cities across North America, with around 5,000 gigs per week. In excess of 12 million tasks were performed in 2015 on the Gigwalk Enterprise platform.

今天的吉格行长

Today, Gigwalk leverages its digital platform to go to market with two main offerings.

公司在2014年底推出的公司增长最快，是“Gigwalk Enterprise“这为”这解决了消费者包装商品（CPG）制造商的独特需求，例如红牛，以及服务CPG的销售和营销服务公司，如十字画。

除了以企业为中心的平台之外，Gigwalk Enterprise还允许上述类型的业务管理他们自己的员工销售执行员工，并在需要时使用独立的人群赠品队员增强，例如在万圣节或员工覆盖的地理区域等高峰期薄。Gigwalk Enterprise还提供广泛的功能和分析，旨在对管理其销售执行员构的特定企业有价值。

The other main offering is “Gigwalk Mobile Crowdsourcing,” which, similar to Gigwalk’s original crowdsourcing offering described above, gives businesses access to the large, on-the-ground crowd of independent Gigwalkers in order to have tasks completed.

也许当前众包提供和原来的一个差异是吉格行长目前专注于“零售执行和商品化任务”，这对CPG有价值。

Gigwalk也与之合作Retail Solutions Inc.(RSi), a global provider of cloud-based, big data analytics and real-time intelligence for the consumer products industry, and信息资源公司(IRI), a leader in solutions and services for consumer, retail, media and over-the-counter health care companies. Even while Gigwalk maintains a strong focus on the lucrative CPG market segment, it is also continuing to explore different business directions beyond CPG. For example,deloite.partnered with Gigwalk in 2015 to support the integration of Gigwalk’s data collection platform and distributed crowd workforce with the solutions of Deloitte’s clients in a range of industries.

Gigwalk CEO, David Hale, who has spoken of other directions, including assuming a place in the contingent workforce supply chain, clearly sees Gigwalk as a real “platform play” capable serving a range of different business segments. Hale told us he considers Gigwalk a mobile technology platform for efficiently matching people with work.

花费优惠专业用户可以了解更多关于我们的Gigwalk的更多信息花很重要research brief.